In the professional dry cleaning sector in Morocco, the choice of hangers is often an underestimated decision, but one that directly impacts service quality, garment presentation, and your establishment's image. This practical guide helps you identify the right types of hangers according to the garments you process, the sizes available on the market, and essential criteria to consider.
1. Hangers for light garments: shirts, tops, and polos
For shirts, tops, and light everyday wear, opt for thin, anatomical hangers that preserve the shape without cluttering your storage space.
- 44 cm width — Ideal for men's shirts and women's tops. Look for models with strap notches.
- 41 cm width — Versatile anatomical hanger, also recommended for light gandouras and djellabas.
Tip: For a dry cleaner processing 100 to 200 items/day, plan for approximately 40% of your stock in this category.
2. Hangers for suits, jackets, and coats
Structured garments require hangers with wide shoulders to maintain the shape of the shoulders after ironing. A poor hanger can deform a suit in a few hours.
- 45 cm width — For heavy suits and coats. Opt for models with an integrated trouser bar to return the complete ensemble.
- 42 cm width — Suitable for slim-cut jackets and suits. A non-slip velvet finish is a plus for smooth fabrics.
Tip: Essential for dry cleaners that handle ceremonial attire, weddings, and business suits.
3. Hangers for traditional Moroccan clothing
The djellaba, caftan, jabador, and gandoura have specific cuts that require hangers adapted to their width and weight. This is a criterion often overlooked by foreign suppliers, but essential for the Moroccan market.
- 41 cm width, anatomical shape — Conforms to the traditional cuts of light gandouras and djellabas.
- 40 cm width — Ideal for fitted caftans and jabadors.
- 45 cm width, reinforced shoulders — For burnous and thick wool djellabas requiring strong support.
4. Hangers for trousers and skirts
Maintaining the crease after ironing is crucial for suit trousers. Two main families exist:
- Clip hangers (35-36 cm) — With non-slip grip, they perfectly maintain the trouser crease and adapt to skirts of all thicknesses.
- Slim hangers without clips (36 cm) — For light trousers and fluid skirts, less bulky in storage.
5. Hangers for lingerie and swimwear
Delicate items require specialized hangers to prevent deformation or slipping. Look for models with clips and a non-slip surface, designed specifically for underwear and swimwear.
6. Hangers for children's clothing
A dry cleaner that offers children's services benefits from having hangers adapted to each age group. The standard market sizes are:
- 18 cm — Newborn and infant
- 23 cm — Baby (6-18 months)
- 27 cm — Child (2-4 years)
- 31 cm — Child (5-8 years)
- 35 cm — Pre-teen (9-12 years)
7. Multi-purpose and set hangers
For dry cleaners that return complete outfits (jacket + trousers, top + bottom), multi-purpose hangers with an integrated connector save time and space. They allow hanging both top and bottom on a single hanger, which customers particularly appreciate.
8. Personalization: a discreet marketing lever
Many professional dry cleaners in Morocco opt for personalized hangers with their logo or name. This is a profitable marketing investment: each returned garment becomes a communication medium. This option is generally available from 2,000 pieces from specialized suppliers.
For high-end establishments, natural or lacquered wooden hangers with personalized engraving offer a premium presentation particularly appreciated in hotels and luxury boutiques.
9. How many to plan for?
For a medium-sized dry cleaner processing 100 to 200 garments per day, here is a recommended distribution for a stock of 500 to 1,000 hangers:
- 40% — Shirt/top hangers (41-44 cm)
- 20% — Suit/jacket hangers (42-45 cm)
- 15% — Trouser/skirt hangers (35-36 cm)
- 10% — Traditional clothing hangers
- 10% — Children's hangers (all sizes)
- 5% — Special hangers (lingerie, multi-purpose)
Conclusion
Choosing hangers for a professional dry cleaner in Morocco is primarily about adapting your equipment to the realities of the local market: the diversity of garments processed, the specificities of traditional attire, and increasing customer expectations regarding presentation. Take the time to build a varied stock, covering all sizes and types of garments you process — it's a modest investment that makes a real difference in customer satisfaction and loyalty.